In light of our abysmal maternal health statistics -- we're 39th in the world, behind Canada, tiny Malta, Croatia, Serbia, and the United Arab Emirates -- the U.S. needs to make every effort to promote and improve maternal health. Knowing that 1.5 trillion text messages were sent in the U.S. in 2008, several groups have teamed up to create text4baby, a mobile messaging service to promote the health of pregnant women, new moms, and their babies.
Yesterday I attended a briefing sponsored by Women’s Policy, Inc., the Congressional Caucus for Women’s Issues, the Office on Women’s Health, and the National Healthy Mothers, Healthy Babies (HMHB) Coalition to promote this terrific new initiative.
Text4baby is a free service that provides thrice-weekly messages to pregnant women and new moms during the first year of their child’s life. The messages focus on health and safety – everything from where to find tobacco cessation services, to appointment reminders, to breastfeeding education, WIC eligibility, safe sleeping, and child care.
If you want to sign up (FREE!) just text “BABY” to 511411 (“BEBE” for Spanish).